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Sunday, June 19, 2011

The Increase In Coffee Prices Over Kicking

The Increase In Coffee Prices Over Kicking
The caffeine in a cup of coffee in the morning can not be all that gives you a jolt - the price could be, too.
The price of coffee - specialty beer generic - were delayed on the rise for over a year with no end in sight.

The price of a kilo of raw coffee beans have nearly doubled in 12 months. Now, consumers have reduced local giant roasters and retailers are scrambling to cover costs.

With food and fuel, coffee drinkers are left to make difficult decisions about their caffeine habits.

Christina Sleeze Fort Mill is not willing to give up coffee, but something had to give up because "I need to get gas in my car."

So, Sleezer, who works in health care, away from his family of five generic brands of coffee brand in the store the price went up.

He said, refusing to pay $ 13 a can of Maxwell House coffee and great Folger, when used only to pay $ 8 and $ 9.

Kraft Foods Inc., maker of Maxwell House, walked 22percent prices in March. Other increases were from JM Smucker Co., the maker of Folger, and Starbucks Corp.

Even discounters have increased their prices. Costco Wholesale of coffee costs rose by about 25 percent over last year. Retail prices rose by 10 percent due.

Price increases are the result of increased global demand. Coffee imports increased 23 percent in the last decade, according to the International Coffee Organization.

At the same time, the coffee futures rose by 57 percent last year.

"There is a global demand for better quality coffee," Dilworth Coffee Don King said. "But speculation it multiplies. ... My hope is that someone will lose their shirts."

Specialty roasters used to be the only group to buy high quality beans. King said that has changed over the past two decades.

"We have great guys there to buy the good stuff," King said.

Strong demand for quality coffee has been difficult for small roasters and coffee shops to survive.

Java Coffee House Jackson has been roasted and sold in the university area for over 16 years. Seven years ago, the company opened a second residential area.

"There were dozens of coffee shops in Charlotte, which opened and closed," said owner Mike Jackson. "We are one of the few people who could be the last with the kind of prices and costs, taxes -. You name it - we're competing with giants business, and is a bit 'of" Survivor "."

The company said Jackson, based on customer loyalty.

"With us is a small species of the family - literally have customers to come from 16 years - that are sensitive to price increases are real and well," said Jackson.

Jackson said he wanted to pass on higher costs to customers, but once the raw price of grain doubled, the cafe was forced. A pound of beans from Mexico, now costs $ 11.95, and a pound of Jamaica was marked $ 39.95.

"People say:" I'm surprised not to increase prices before, honestly, "said Jackson.

Jay Gestwicki, another local roaster, do not expect prices to decline anytime soon.

"The most important is the planning (high prices) to stay for a while - something like $ 4 gasoline," he said.

Prices may be higher, but both Gestwicki and King says that the sale has not decreased too much.

"People who love a good cup of coffee will have a good coffee. People are still buying," said King.